Most professionals share what they ate for lunch. Top performers share how they solved a problem at 2:00 PM.
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The takeaway: If you treat social media like a newspaper, you get paid like a reader. If you treat it like a publishing house, you get paid like a creator. "24 02 02" is the deadline to start acting like the latter. Most professionals share what they ate for lunch
There is a silent epidemic among career-driven professionals: The Ghost Protocol. This is when you have social media accounts, but you never post. You are a ghost. The takeaway: If you treat social media like
Why is this dangerous? Because when a recruiter Googles you (and they will), and they find nothing? They assume one of two things:
A zero-footprint is a negative footprint in 2024. You do not need to be a viral influencer. You just need to exist with value.
