According to the archived text (now scrubbed from most mainstream platforms but preserved on the Wayback Machine and a private Pastebin), Disaster 35 was supposed to be the creator’s magnum opus: a mist-based delivery system that could be diffused in a crowded space, causing “benign, temporary, and mutual attraction” among everyone present.

Instead, the results were allegedly catastrophic.

The post—titled “Project X Love Potion Disaster 35 – DO NOT RECREATE (full confession)”—described a house party test run in a suburban Atlanta basement. The formula, accidentally boosted with an uncalibrated concentration of a research chemical called 9-Me-BC (normally used for neuroregeneration), didn’t induce love. It induced fixation.

Here are the key claims from the original post:

The post ended with a photo of a shattered Pyrex flask and a handwritten note: “I am not posting the formula. I am posting the warning. Check your math. D35 killed something in me.”

In a "Project X" style setting, a character might accidentally create or obtain a love potion that they intend to use to win the heart of someone they like. However, the potion backfires, causing its target to fall in love with someone completely different, or worse, causing a chain reaction of unintended love interests.

The disaster narrative occupied a perfect uncanny valley between science and supernatural. Mention “oxytocin receptor agonists” and “volatile carrier solvents,” and you sound real. Mention “love mist” and you sound silly. D35 walked that line masterfully.

In this context, $$E=mc^2$$, Einstein's famous equation, doesn't directly apply unless you're creating a science fiction element to your story involving energy and mass transformations for the love potion.

In 2022–2023, young adults emerging from lockdowns were desperate for connection—and terrified of it. A story about a chemical that forces connection, breaks social boundaries, and cannot be easily reversed resonated deeply with a generation re-learning how to hug.

Three years after its original posting, the term continues to evolve.

Most importantly, the story taught a generation of amateur biohackers a lesson that no lab safety course could: Some experiments should never leave the notebook.