8 February 2025
Features
2 min read
Apple Wallet provides an easy way to store and access your membership cards, making it more efficient for businesses and customers alike. Whether you run a tennis club, swim school, gym, or any other membership-based organization, offering digital membership cards adds convenience and professionalism.
In this article, we’ll walk you through the process of adding a membership card to your Apple Wallet.
Apple Wallet is a built-in app on iPhones that allows users to store and access digital passes, including boarding passes, event tickets, loyalty cards and membership cards. Here’s why businesses and users should take advantage of Apple Wallet for membership cards:
Content is only half the story. The career aspect of 2023 Chloee Mae is defined by how she monetized her influence without alienating her audience.
| Metric | 2022 | 2023 | Change | |--------|------|------|--------| | Total Followers (all platforms) | 1.8M | 2.6M | +44% | | Estimated Annual Revenue | $420k | $1.2M | +186% | | Average Engagement Rate | 5.1% | 8.2% | +61% | | # of Brand Deals | 34 | 22 | -35% (but higher value) |
At the start of the year, the "de-influencing" trend criticized overconsumption and promoted anti-hauls. While many creators parroted the same talking points, Chloee Mae differentiated herself by focusing on value-based consumption. Her series "Things I Won’t Buy Again (Even If Sponsored)" went viral, garnering 2.3 million views on a single TikTok. onlyfans 2023 chloee mae and alexandra lexi lee exclusive
Key content tactic: She actively turned down a $15,000 sponsorship from a fast-fashion brand, documenting the rejection on her Instagram Stories. This ethical stance boosted her credibility, leading to higher engagement rates (9.2% average across platforms) and attracting more aligned partnerships, such as sustainable activewear and secondhand marketplaces.
In the ever-evolving landscape of digital influence, 2023 was a defining year for many creators. However, few navigated the turbulent waters of algorithm changes, platform saturation, and audience burnout as effectively as Chloee Mae. For marketers, aspiring influencers, and media analysts searching for the "2023 Chloee Mae social media content and career" trajectory, her year serves as a masterclass in strategic growth, niche refinement, and monetization. Content is only half the story
This article dissects the specific content strategies, platform pivots, and career milestones that defined Chloee Mae in 2023, offering actionable insights drawn from her public data and industry trends.
Contrary to the "shorts-only" panic, Chloee Mae doubled down on long-form YouTube. Her 2023 strategy involved using TikTok and Reels as teasers, but the full narrative lived on YouTube. Her 45-minute video, "A Week of Rejecting Brand Deals for My Sanity," amassed 1.1 million views in two weeks. Like many creators in her niche, she continued
Career impact: This content attracted the attention of media outlets like Business Insider and TubeFilter, which featured her in articles titled "How Chloee Mae Built a Loyal Community by Saying No." This press coverage elevated her from a "micro-influencer" to a respected industry voice.
Chloee Mae is a social media personality and content creator who rose to prominence on TikTok. Known for her relatable personality, lifestyle vlogs, and engaging "storytime" content, she represents a new wave of digital creators who blur the lines between influencer and friend. In 2023, her career trajectory shifted from viral trend-following to establishing a more structured, lifestyle-oriented brand.
Like many creators in her niche, she continued to post commentary on modern dating. In 2023, this evolved from general complaints to more structured advice segments, positioning her as a voice for Gen Z dating struggles.
If you run a business and want to provide Apple Wallet membership cards to your customers, here are a few ways to do it:
Adding a membership card to Apple Wallet simplifies access, improves security, and enhances the user experience. Whether you’re a customer who wants to digitize your membership cards or a business that wants to offer this feature, Apple Wallet can help you speed up check-ins and improve your overall experience. Start using digital membership cards today and enjoy the convenience of a clutter-free wallet!
If you’re a gym, tennis club, dance studio, or any other business that uses monthly memberships and want to push your cards to the Appel wallet, book a demo with an Activity Messenger expert.
